Learning Outcomes

At the end of the module, the learner will be able to:

Learning objective

Equip participants with the skills and tools necessary to develop and manage sustainable tourism businesses.

Core competencies

After completing this module, participants will:

Understand business planning for ecotourism

• Recognise the importance of business planning in sustainable tourism ventures.
• Identify the essential components of a business plan tailored to ecotourism.
• Understand how sustainability principles are integrated into business strategies.

Develop entrepreneurial skills and risk assessment

• Understand the fundamentals of entrepreneurship in the ecotourism sector.
• Recognise the role of innovation in addressing risks and market challenges.
• Apply risk assessment tools (e.g., SWOT, PESTEL) to develop mitigation strategies.

Apply financial management principles

• Learn to accurately forecast and manage costs, revenues, and investments.
• Develop budgeting and accounting techniques that ensure financial viability and resource efficiency in ecotourism.

Manage the legal and regulatory frameworks

• Understand the key laws, standards, and certifications guiding sustainable tourism.
• Apply strategies to ensure compliance with environmental, cultural, and labour regulations, maintaining ethical and lawful operations.